For many years, billboards, posters and many other media, food tempts us with her appearance. aim consulting group Saturated colors of vegetables, fruits and beverages compete with delicious bread zarumienionym aim consulting group or meats. Each new edition of the next flavor "Hot Mug" makes it almost feel the smell of looking at his advertising in newspapers or other media. What makes these pictures look so appetizing? Undeniably food is one of the basic human needs, aim consulting group and thus is one of the key market segments. It is not surprising that companies spend large sums on advertising food. Advertising agencies seek out food photographers and stylists * specialized in this type of productions. Knowledge necessary to undertake the implementation can not be transmitted in one or even several aim consulting group articles. In this part of the article on the example photos "Hot Mug" I am going to discuss about photography soups and reveal the secrets of the next session of fast food.
One might ask: "What's so difficult?". Cook the soup does not belong to the great challenges, but who once compared photos of the packaging or advertising of soup flooded with packets or even carefully cooked with the freshest ingredients, notice aim consulting group supremacy images of packages and advertisements. Maybe outside the broth, the soup did not see almost nothing but fat and eyes the color of the fluid. However, even in broth ingredients we know very little at first glance. Only using a spoon can catch the most valuable content. In the pictures, this content appears to our eyes in apparent disarray, some strange coincidence, presenting their best side.
Without prejudice to the work of a photographer, I have to admit that you have to assign the highest merit, apt food stylist, who possessed the ability to create so tasty composition. Therefore, a significant part of this article will cover just styling. How is it that obey soup ingredients swim to the surface to present themselves in all their glory, and what we can do when we can not afford to employ a stylist?
We can say that in this case, both figuratively and literally, there is a hidden aim consulting group agenda. In contrast to the usual crafted soups that nothing is left to chance. Stylist aim consulting group trick is to fill the plate or the cup almost full plastic material (such as silicone, plasticine or gelatin - the latter, due to transparency, is most often used in the case of images broth). Vegetables do not fly freely, aim consulting group but the rest impaled on the pins or tacks. All these efforts are aimed at getting as much control over the ingredients. aim consulting group Using tweezers, miniature pliers and many other tools stylist prepares a model, and only a thin layer of poured all previously prepared soup.
It sounds very complicated, but it is pretense. Not all of the components from the beginning can be found in the cup. Eg. Toast - even properly prepared - rozmiękłyby fairly quickly after pouring aim consulting group liquid. Flecks of parsley or utonęłyby after a while. There are many other dependencies to keep in mind. How stylist has the knowledge necessary to achieve the objective? As it happens, it shall take appropriate steps in the correct order?
Can someone ask, "How do you know so much about styling?". Is it only observation on photo shoots? Well, not just how very fortunate, my wife for several years successfully performs the arduous work and thanks to her I can unveil the mystery. Undoubtedly, the experience in this industry is of great importance, but each stylist from time to time to take on new challenges. They often do not have a clue how to overcome the obstacles arising. Therefore, the best food stylists despite years of practice before each session doing so. pre-cooking, or prepare food in advance given that even before the session to examine ways and sequence of stages styling.
Failure to submit to the council and routine often results in trouble during the session. It often happens that a seemingly simple task unexpectedly pose numerous problems. Impatient promise that as soon as I go to photography, but still let me discuss step by step to prepare a cup presented the first picture.
The first step may be to prepare the liquid, which should cool not to soften plasticine. It is prepared on the basis of the broth broth. During the process, we draw attention to color, adjusting it dyes, for example. Talens Ecoline available in stores with accessories for artists. Add a small amount of dye using a pipette, until we get the right shade. Then improve the consistency, compacting it, eg. Pre-mix the cold water in the potato flour. After doing it every time we bring liquid to a boil, and the operation is repeated until a satisfactory us consistency. Of course, how many stylists
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