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One time I asked a related person with CIOs why virtually none of them amounts to CEO. My reasoning was that, being (teóricamante) in contact with all departments of the company, the CIO is in a unique position to gain knowledge cee consulting group about all areas of business, cee consulting group which would qualify him as a very capable CEO. The answer I received surprised me: "Look, are not interested in anything other than walk there in dungeons, with their things." No doubt part of this statement may be true, that, on average, CIOs are more interested in politics and promotions to other executives. It has also greatly influenced the traditional vision of computing as a department that provides services to other departments. Then the role of IT is seen as solely reactive, acomenten a task only when an internal client requests it and not beyond the realm requested. This is materialized like a snake biting its tail and always in meetings: IT = "tell me what you want" versus Other Dept = "tell me what to do with the technology available." The consultants have lived for decades of disagreement between marketing and IT. I personally prefer to work for marketing rather than for computer, since the computer is an optimizer client, who rarely sees the real added value to the organization of a project and aims to always buy at the price of man / hours, while marketing often just the opposite happen.
He has never liked the practice cee consulting group of inventing new things simply renaming others that already exist. Although the fact remains cee consulting group that the name of the thing is the thing. The Chief Digital cee consulting group Officers have existed for a long time, just that it has not been until recently that it has become fashionable to label them that way.
Strategic Vision The CDO must acquire a holistic view of the enterprise and its strategic needs. Traditionally the CIO was called to meetings when they had taken a strategic cee consulting group and tactical decision, to ask how operatively could implement that strategy. Currently, involve IT executives in defining the strategic lines. The CDO is who can connect the macroscopic to the microscopic. Who can transfer the need for loyalty and retain more customers towards a business intelligence analysis to identify the key for customers cee consulting group to not go, observing their behavior patterns in databases available.
At the same time the CDO begins to review the board collide with other executives in political lobbying for control. cee consulting group This is inevitable cee consulting group because of how power works in almost all organizations and the computer is something they do not normally like. But one of the new powers of the CDO should be precisely the political ability to overcome friction and promote necessary changes in organizations at the cost of altering cee consulting group the existing status quo.
Cultural sensitivity with users is just as difficult cee consulting group to implement a product like get users to adopt it and use it effectively. This requires a genuine internal marketing campaign, training and public relations. And further, it may require organizational changes in the department. According to Gartner, by the end of this decade almost 90% of spending on technology will be made outside the department. If it is thus, does not make sense to maintain a centralized computer department but convert cee consulting group it into a group of interoperable departmental guerrillas. Formerly, if a user wanted to launch a new application had to talk to the DBA, a kind of judge and jury who decided what could be changed, or not, in Oracle, and when, after passing through the standardization group . This ensured a standard level of quality in applications (often enough but not too high) and an average response time too long. A CDO may find it necessary to allow departments operate their own databases independently, which is suicide unless there is someone computer monitoring cee consulting group the quality of what is entered in each database and defining how They will communicate among themselves cee consulting group and with the central business intelligence system of the house.
Increase sales. Retain and build customer loyalty. Opening new lines of business. & Bull
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